Dr. Richard R. Ranta, Dean of the College ofmunications and Fine Arts at the University of Memphis, received the Silver Medal from the Memphis Chapter of the American Advertising Federation during a special ceremony today.
Each year, the award is presented to an individual for “outstanding aplishments and contributions to advertising, themunity, creative ability and his or her organization.”
The organization’s first Silver Medal was awarded in 1960 and is the highest recognition bestowed on an individual by the local advertisingmunity.
Ranta, 67, who joined the university in 1972, was selected unanimously by past Silver Award recipients.
Describing Ranta as a “Renaissance Man,” Rikki Boyce, who won the 2010 Silver Medal, said, “In addition to his myriad achievements, it’s important to remember that his college transforms students into the young professionals we need to advance our advertising world, along with the musicians, actors, singers and artists that we need to thrive. Perhaps that is the most important thing of all.”
Actively involved in the Memphismunity, Ranta’s other honors include the Tennessee Artsmission Governor’s Award in the Arts; the Southern Statesmunication Association T. Earle Johnson Edwin Paget Distinguished Service Award and the Leadership Memphis Kate Gooch Award formunity Service.
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